Description

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Learn the secrets to becoming a successful fashion designer in one stylish and accessible course Fashion design is a glamorous and imaginative endeavor that creates wearable art for defining self-expression. But the fashion industry involves so much more than simply envisioning and crafting garments and accessories. Students of fashion know that working in the field also requires knowledge of textiles, fashion illustration, branding, merchandising, and how to create a portfolio. Fashion School in a Book offers these lessons and more--in this book, author and fashion design instructor Zo Hong teaches all the practical knowledge you need to be a successful designer in the world of fashion.
Fashion School in a Book is a course designed to outline the workflow for creating a fashion collection. You'll learn how to develop a cohesive (environmentally sustainable ) collection based on shapes, silhouettes, colors, patterns, and fabrics, and you'll create a portfolio along the way by completing the book's exercises. Whether you're a fashion student; a hobbyist designer looking to learn about the fashion industry; or an aspiring designer or fashion illustrator, Fashion School in a Book lays out the path to New York, Paris, or Milan Zo Hong, a former fashion university instructor, is a popular teacher on YouTube with a practical approach to learning the business and artistry of fashion. Her teachings both inspire students creatively and prepare them for professional work in the field. Design your collection, present your portfolio, define and market your brand, and better understand the fashion workflow with Fashion School in a Book
TABLE OF CONTENTS00: Introduction01: Fashion Design Process Overview02: Brand Direction03: Collection Direction04: Color05: Print Development and Surface Design06: Fabric07: Shapes and Silhouettes08: 3D Development09: Merchandising10: Where do we go from here: Brands11: Where do we go from here: Portfolio Makers

About the Author

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Drawing upon her years a fashion designer, illustrator, and instructor at one of the world's most prestigious fashion universities, Zoe Hong has built the largest fashion education platform online. Zoe helps aspiring designers build their knowledge and cultivate their creativity to enter the workforce as designers, makers, and entrepreneurs.Zoe's design career, from intern to creative director, highlighted with competition wins and tv appearances, has taught her industry best practices that she in turn teaches to her students. Zoe helps aspiring designers build their knowledge and cultivate their creativity to enter and thrive in the workforce as designers, makers, and entrepreneurs.Sustainability has always been at the fore of Zoe's approach to design and business. "Future Heirlooms", the motto of Zoe's first company, continues to reflect her dedication to balancing design, ethical fashion practices, and sustainability. Zoe continues to lead by example, teaching to prioritize environmental health alongside creativity and ethical responsibility.